How it all started
How it all started
SIM is based in Maranello in an exclusive and cutting-edge space to offer its clients a unique and unforgettable driving simulation experience.
Technology, expertise, and advanced solutions are just some of the essential ingredients in SIM Maranello’s products.
Starting with the basic solution, SIM can create a custom driving simulator tailored to the specific needs of its audience.
With extensive experience in the automotive sector and competitive sports, SIM Maranello’s technicians are capable of creating unique products.
SIM Racing Skill Trainer is the most advanced solution, offering the highest level of driving simulation for eSports and Sim Racing enthusiasts and professionals.
Thanks to highly performant and realistic devices, which can also be used for corporate or private events and training sessions, SIM delivers an engaging and unforgettable driving experience.
Synesthesia was chosen to achieve goals related to brand positioning, lead generation, and organic traffic and user results through SIM’s social channels.
The solution
To achieve the brand’s objectives, Synesthesia handled:
Results
The project carried out by Synesthesia for SIM Maranello achieved significant results during the period of July 2021 to September 2022. Specifically:
- 327.666 impressions complessive tra Instagram e LinkedIn;
- 6,203 total interactions across Instagram and LinkedIn.
- An average LinkedIn engagement rate of 9.5%.
- Increased commercial inquiries from new markets and significant lead collection, including via Instagram.