{"id":24678,"date":"2024-09-10T11:50:39","date_gmt":"2024-09-10T09:50:39","guid":{"rendered":"https:\/\/synesthesia.it\/?post_type=case-study&#038;p=24678"},"modified":"2026-09-24T18:30:24","modified_gmt":"2026-09-24T16:30:24","slug":"national-automobile-museum","status":"publish","type":"case-study","link":"https:\/\/new.synesthesia.it\/en\/case-study\/national-automobile-museum\/","title":{"rendered":"National Automobile Museum"},"content":{"rendered":"\n<div class=\"wp-block-group hero-btn-mobile is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>To build an e-commerce website<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-cta\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/new.synesthesia.it\/en\/contacts\/\">CONTACT US NOW<\/a><\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group z-2 is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5d2f3228 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column col-image is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full has-custom-border is-style-rounded\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2024\/09\/museo-auto-torino-01-1-1.jpg\" alt=\"mauto torino\" class=\"wp-image-24711\" style=\"border-style:none;border-width:0px\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full has-custom-border is-style-rounded\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2024\/09\/museo-auto-torino-02-1.jpg\" alt=\"mauto torino\" class=\"wp-image-24709\" style=\"border-style:none;border-width:0px\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-come-nasce-il-progetto\">How it all started<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The <a href=\"https:\/\/www.museoauto.com\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>National Automobile Museum<\/strong><\/a> is where the past and future of the automotive world come to life.<\/p>\n\n\n\n<p class=\"has-t-4-font-size wp-block-paragraph\">With over 200 vehicles from 80 different brands, the Museum narrates the evolution of the car, from the first steam-powered models to design icons and sports competition legends. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition to its permanent exhibitions, the Museum offers temporary displays, special events, and a Documentation Centre for enthusiasts and researchers.<br\/>Collaborating closely with the Museum, we gathered all the necessary information and requirements to create a simple yet impactful user experience, with a clean and streamlined design.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5d2f3228 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<h3 class=\"wp-block-heading\" id=\"h-la-soluzione-adottata\">The solution<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The Synesthesia team developed a high-performing, innovative website designed to offer a modern and intuitive experience for visitors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Key features include:<\/p>\n\n\n\n<ul class=\"wp-block-list no-margine\">\n<li style=\"font-style:normal;font-weight:300\"><strong>Responsive layout<\/strong>: Optimised for desktop, tablet, and smartphone use.<\/li>\n\n\n\n<li style=\"font-style:normal;font-weight:300\"><strong>Impactful visuals<\/strong>: High-quality images to enhance the visual appeal.<\/li>\n\n\n\n<li style=\"font-style:normal;font-weight:300\"><strong>Intuitive navigation<\/strong>: Clear menus and well-structured content.<\/li>\n\n\n\n<li style=\"font-style:normal;font-weight:300\"><strong>Multilingual support<\/strong>: Accessible to an international audience.<\/li>\n\n\n\n<li style=\"font-style:normal;font-weight:300\"><strong>Online ticketing<\/strong>: A simplified process for purchasing tickets and planning visits.<\/li>\n\n\n\n<li style=\"font-style:normal;font-weight:300\"><strong>HubSpot CRM integration<\/strong>: Seamless integration with HubSpot CRM to better manage visitor interactions and enhance marketing campaign effectiveness.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column col-image is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized is-style-default\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2024\/09\/museo-auto-torino-03-1.png\" alt=\"mauto torino\" class=\"wp-image-24705\" style=\"width:227px\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n<\/div>\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5d2f3228 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column col-image is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full has-custom-border is-style-default\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2024\/09\/museo-auto-torino-05-1.png\" alt=\"mauto torino\" class=\"wp-image-24747\" style=\"border-style:none;border-width:0px\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<h3 class=\"wp-block-heading\" id=\"h-risultati-raggiunti\">Results<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The new website significantly improved the user experience, increasing online visitors and simplifying the ticket purchase process. Positive feedback on the quality of the content boosted interest in the Museum and its exhibitions.<br\/><br\/>The multilingual platform extended the Museum\u2019s reach to a broader audience, solidifying its position as a prominent cultural institution on the international stage. Lastly, the integration with HubSpot improved visitor relationship management and marketing activities.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-yellow\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/new.synesthesia.it\/en\/contacts\/\">CONTACT US<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.museoauto.com\" target=\"_blank\" rel=\"noreferrer noopener\"> GO TO WEB SITE<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>To build an e-commerce website How it all started The National Automobile Museum is where the past and future of the automotive world come to life. With over 200 vehicles from 80 different brands, the Museum narrates the evolution of the car, from the first steam-powered models to design icons and sports competition legends. In [&hellip;]<\/p>\n","protected":false},"featured_media":24763,"template":"","categoria-case":[764,755],"categoria-hub":[],"class_list":["post-24678","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","categoria-case-ux-ui-2","categoria-case-website-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>National Automobile Museum - Synesthesia<\/title>\n<meta name=\"description\" content=\"Synesthesia developed an innovative, high-performing website for the National Automobile Museum to enhance the visitor experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/new.synesthesia.it\/en\/case-study\/national-automobile-museum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"National Automobile Museum - 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