{"id":16492,"date":"2017-03-10T09:18:00","date_gmt":"2017-03-10T08:18:00","guid":{"rendered":"https:\/\/synesthesia.it\/?post_type=case-study&p=16492"},"modified":"2026-09-25T12:44:53","modified_gmt":"2026-09-25T10:44:53","slug":"allergipedia-2","status":"publish","type":"case-study","link":"https:\/\/new.synesthesia.it\/en\/case-study\/allergipedia-2\/","title":{"rendered":"Allergipedia"},"content":{"rendered":"\n
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To develop your project<\/strong><\/p>\n\n\n\n

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CONTACT US<\/a><\/div>\n<\/div>\n<\/div>\n\n
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\"allergipedia<\/figure>\n<\/div>\n\n\n\n
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How it all started<\/h3>\n\n\n\n

Allergipedia<\/strong><\/a> is an information platform dedicated to the world of allergies, intolerances and autoimmune diseases.<\/p>\n\n\n\n

The brand turned to Synesthesia with the intention of creating a cutting-edge information channel through which it could speak to the public in a simple and direct way to raise awareness about allergies and intolerances and guide them through the diagnostic process.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n

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The solution<\/h3>\n\n\n\n

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Initially, we conducted an analysis and study to define the identity of the entire editorial project. During this phase, we established the brand name<\/strong> and logo, and created a blog and a corporate Facebook profile aligned with the client\u2019s values and objectives.<\/p> \n \n<\/div><\/div><\/div><\/p>\n\n\n\n

In the second phase, we enhanced communication by utilizing new channels such as digital videos, print media, native advertising, and television.<\/p>\n<\/div>\n\n\n\n

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\"allergipedia<\/figure>\n<\/div>\n<\/div>\n\n\n<\/div>\n\n
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\"allergipedia<\/figure>\n<\/div>\n\n\n\n
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Results<\/h3>\n\n\n\n