{"id":16038,"date":"2022-02-25T20:52:31","date_gmt":"2022-02-25T19:52:31","guid":{"rendered":"https:\/\/synesthesia.it\/?post_type=case-study&#038;p=16038"},"modified":"2026-09-25T11:47:34","modified_gmt":"2026-09-25T09:47:34","slug":"enso","status":"publish","type":"case-study","link":"https:\/\/new.synesthesia.it\/en\/case-study\/enso\/","title":{"rendered":"ENSO LIVE"},"content":{"rendered":"\n<div class=\"wp-block-group hero-btn-mobile is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>To develop your app<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-cta\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/new.synesthesia.it\/en\/contacts\/\">CONTACT US<\/a><\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5d2f3228 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column col-image is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-rounded\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2022\/02\/enso-1.jpg\" alt=\"ENSO live\" class=\"wp-image-17282\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-come-nasce-il-progetto\">How it all started<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#383838;font-style:normal;font-weight:100\">The international group operating in the sports industry, <a href=\"https:\/\/www.awesportuk.co.uk\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>AWE SPORT<\/strong><\/a>, and the Turin-based digital experience company, <strong>Synesthesia<\/strong>, launched <strong>ENSO Live<\/strong>, a sustainable, customizable, and personalized digital platform dedicated to event organizers and rights holders.<\/p>\n\n\n\n<p class=\"is-style-roboto has-text-color has-t-4-font-size wp-block-paragraph\" style=\"color:#383838;font-style:normal;font-weight:100\">The application offers various features and solutions focused on <strong>live streaming<\/strong> and <strong>gamification<\/strong>, aimed at expanding the experience of sports fans beyond the boundaries of space and time.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5d2f3228 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<h3 class=\"wp-block-heading\" id=\"h-la-soluzione-adottata\">The solution<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#383838;font-style:normal;font-weight:100\">The platform\u2019s goal is to digitize fan engagement and enhance the <strong>live experience<\/strong> during and after the event.<\/p>\n\n\n\n<p class=\"is-style-roboto has-text-color wp-block-paragraph\" style=\"color:#383838;font-style:normal;font-weight:100\">A <strong>timeline<\/strong> allows users to save the most interesting events in their <strong>calendar<\/strong>, personalizing the experience with dedicated content (video-on-demand, photos, streaming, audio podcasts, PDFs). Thanks to the app\u2019s reminder feature, users can also access individual events via live streaming. The calendar is cross-event: users can follow multiple events within ENSO Live and seamlessly switch between them.<\/p>\n\n\n\n<p class=\"is-style-roboto has-text-color wp-block-paragraph\" style=\"color:#383838;font-style:normal;font-weight:100\">Event organizers can <strong>customize<\/strong> individual pages with sponsors (featuring a dedicated area) and a <strong>schedule<\/strong> that enables the management of live event bookings.<\/p>\n\n\n\n<p class=\"is-style-roboto has-text-color has-t-4-font-size wp-block-paragraph\" style=\"color:#383838\">The app includes customizable <strong>gamification elements<\/strong>: within specific events, users can perform actions and participate in daily challenges to earn experience points (<strong>K\u014cI, the virtual currency<\/strong> to be spent during events).<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column col-image is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized is-style-default\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2022\/02\/sinistri-1nso-3-1-1.png\" alt=\"nso mobile atp\" class=\"wp-image-10674\" style=\"width:270px\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n<\/div>\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5d2f3228 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column col-image is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-style-rounded\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2022\/02\/Rectangle-38nso-4-1-1.jpg\" alt=\"nso mobile atp finals\" class=\"wp-image-10670\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<h3 class=\"wp-block-heading\" id=\"h-risultati-raggiunti\">Results<\/h3>\n\n\n\n<p class=\"is-style-default has-text-color wp-block-paragraph\" style=\"color:#383838\">Used for the first time in November 2021 during the <strong>Nitto ATP Finals<\/strong>, the app has been downloaded by over 2,000 people and has broadcast 8,700 minutes of streaming and images. It also sparked significant engagement on social media, with broad coverage extending beyond institutional profiles. The hashtag <strong>#torinosomuch<\/strong> generated 5,500 interactions, reaching over 228,000 people and receiving more than 5,000 likes\u2014figures that continue to grow.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-0f593f07 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-yellow\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/new.synesthesia.it\/en\/contacts\/\">CONTACT US<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-style-default is-layout-flex wp-container-core-columns-is-layout-c825cfde wp-block-columns-is-layout-flex\" style=\"padding-top:20px\">\n<div class=\"wp-block-column is-style-default is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:208px\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><a href=\"https:\/\/itunes.apple.com\/app\/id1584186601\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2022\/03\/App-store.png\" alt=\"App Store Apple\" class=\"wp-image-12933\" style=\"width:150px\"\/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-style-default is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:0px;padding-left:5px;flex-basis:190px\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=it.synesthesia.nso\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/new.synesthesia.it\/wp-content\/uploads\/2022\/03\/google-play.png\" alt=\"Google Play Store\" class=\"wp-image-12931\" style=\"width:150px\"\/><\/a><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>To develop your app How it all started The international group operating in the sports industry, AWE SPORT, and the Turin-based digital experience company, Synesthesia, launched ENSO Live, a sustainable, customizable, and personalized digital platform dedicated to event organizers and rights holders. The application offers various features and solutions focused on live streaming and gamification, [&hellip;]<\/p>\n","protected":false},"featured_media":16066,"template":"","categoria-case":[753,764],"categoria-hub":[],"class_list":["post-16038","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","categoria-case-mobile-en","categoria-case-ux-ui-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ENSO LIVE - Synesthesia<\/title>\n<meta name=\"description\" content=\"ENSO is the digital platform dedicated to sports events. Discover the project born from the collaboration of Synesthesia with Awe Sport\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/new.synesthesia.it\/en\/case-study\/enso\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ENSO LIVE - Synesthesia\" \/>\n<meta property=\"og:description\" content=\"ENSO is the digital platform dedicated to sports events. 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